Moving Targets Conference & Participations Journal – Update


I will be presenting a paper entitled “What metrics really mean, a question of causality and construction in leveraging social media audiences into business results: cases from the UK film industry” at the Moving Targets conference on October 15, 16. The paper will then be published in a special issue of the journal Participations. The working paper upon which some of the presentation and paper is here Franklin Working PAPER What metrics really mean for information.

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